Fear of God and Maxfield LA joined forces to launch a holiday pop-up baptized the “House of God”, at the Maxfield gallery on Melrose Avenue. The temporary installation took us to church with Jerry Lorenzo’s exclusive pieces, including the Warren Lotas x Fear of God collab items and more. Creative designer and founder, Jerry Lorenzo, was on the spot to sign the limited edition FoG x Vans runnings. Also, yes, there were classic wooden church pews.
Maxfield LA 101
About a week ago Maxfield LA‘s chief branding officer, Peter Utz announced the Fear of God pop-up on Instagram. For those who don’t know Maxfield La. It’s a retailer specialized in fashion, literature, and deco. With stores in Los Angeles, Malibu and Beverly Hills, they serve a wide range of labels like Gucci, Off-White, Mathieu Mategot, Le Corbusier, Dior and much more.
Go on to see the Fear of God “House of God” holiday pop-up at Maxfield LA.
Photo credit: Jennifer Johnson