The Italian fashion house calls the book a Valentino uncensored project because there were no boundaries in making it. In short, the book showcases the role of its VLogo Signature. But to do so, Valentino asked 16 magazines from all over the world to give new meaning to its logo, with total artistic freedom. Nothing was off-limits. Those efforts resulted in diverse images of what the VLogo Signature is, but also what it could become.