C.P. Company, Italian apparel brand par excellence, was fascinated by this evolution. The team behind the label wondered where their collection is traveling to, who does it wear and what does it see. That’s why they launched the Eyes on the City campaign this fall. C.P. Company wants to pay homage to the authenticity of its community, through the personal perspective of its people.
Eyes on Brussels with Henri PFR
There’s Milan, London, Paris,… But how about Belgium? This tiny country in the north tends to be forgotten but has quite some interesting cities to visit. Like its capital Brussels for example. Since we’re not much of a guide ourselves, we contacted resident genius Henri PFR to take us to his favorite places.
If you’ve been to Tomorrowland, Lollapalooza, Pukkelpop, or just any festival this summer Henri PFR must ring a serious bell. His nickname is “the little record prince” since he became the new sensation of the Belgian electro scene at the age of only 21.
By this, you can already tell he’s not just the next best DJ around. Henri, who is signed to Sony Music, is actually trained in classical music and studied music theory from the age of six till he was fourteen. Once he became older, his interest in electronic music started growing. His career officially started when he uploaded his summer memories mixtape on Youtube. With more than 70 million views, Henri PFR caught the attention of Armin Van Buuren’s label. And so the contract for his first two singles was a fact.
Meantime, one hit after the other came out and Henri PFR is traveling around the world. So if you aren’t a fan already… you should definitely check out his music. And don’t forget to keep an eye on his Facebook page since his new single “In the Mood” with Romeo Blanco ft Veronica is going to be launched very soon.
In between his very busy schedule, Henri took the time to show us around his hometown Brussels for the C.P. Company #eyesonthecity project.