Love is Love
“Love is universal, it exceeds sex, ethnicity and religion”. This is the message Esprit wants to put in the spotlight through the collaboration with Craig & Karl. Just like the Pride, the collection spreads a colorful message of love, equality and unity.
Designers Craig Redman and Karl Maier are famous for their colorful creations in which social topics are addressed in a funny and well thought-out way. In the past, they collaborated with Google, LVMH, Apple and Tate Modern, amongst others. For this collection they played with one of Esprit’s most iconic prints; stripes. The color palette is obviously inspired by the rainbow since it’s the symbol of the LGBTQ+ community and stands for equal rights and visibility.