Not just another lookbook
What we perceive as ‘obvious‘ or ‘normal‘ isn’t always the case in every country. In this lookbook, Fila wants to pay homage to Cape Town’s youth culture. So, they casted 4 models styled in a mix of fresh items from their Heritage collection. To us, this isn’t “just another lookbook”, it’s also a way to show that people with a different skin tone/background can connect through fashion. And live together in harmony, despite the clear signs of the presence of a demon called apartheid.
Take a good look at FILA’s new lookbook photographed by Tauriq Dolley.
Photo credits: Fila