If you wanted to buy luxurious preloved goods a few years ago, you had to start a major search in one of those old, dusty stores. That all changed when the first online platforms started to appear. The evolution right now is that these platforms are offering a whole new offline experience that’s far from dusty.
Labellov, the place to be for vintage luxury
One of the most beautiful vintage shops we’ve ever visited is the brand new Labellov shop in Antwerp. Around six years ago, Birgit De Jager launched her first webshop after she had been selling preloved items privately. She noticed that there was a real market for luxurious second hand goods, both from a seller’s and a buyer’s point of view.
From the beginning Birgit understood that some people found it important to have a look at an item before purchasing it. Therefore, she had a showroom that was open for customers during certain hours. However, this still made certain clients hesitant. In order to offer a full experience to a larger clientele, a first real Labellov store was opened in June last year.
