Enfnts Terribles

Youthful look

Swatch only made 1000 pieces of its newest Colette watch, turning it into a hot, exclusive item. The watch honors Colette Roussaux, her daughter Sarah, the former boutique Colette, and the community. Overall, the accessory looks youthful with doodles of hearts, stars, and the Eiffel Tower. It suits both Colette’s joyful spirit and Swatch’s brand, it’s a match made in heaven.

Iconic boutique closed

In 2017, Colette Roussaux decided to close her famous boutique on the rue St Honoré in Paris, which left many fans heartbroken. Although the concept store was still extremely popular, Roussaux wanted to stop because of her age. She left at an all-time high and wanted her daughter to spend more time with her children.

Back in the day, Colette became an iconic brand that created communities, fashion, and culture. Among its fans were Karl Lagerfeld and Virgil Abloh.  Moreover, Colette launched many designers, like Jeremy Scott who presented his Swatch collection at Colette in 2011.

Colette, Mon Amour

To honor its iconic legacy, brands La Pac and HIGHSNOBIETY collaborated on a documentary Colette, Mon Amour. This love letter features testimonials from icons like Kanye West and Pharrell Williams. Besides the documentary, a dedicated pop-up shop opened for ten days in Paris with souvenirs last February.

‘Colette, Mon Amour’ premiered on 26 September in Japan, the last stop on the global tour of its documentary film.