Swatch Presents its Latest Innovation: BIOCERAMIC

Mira Van Lierop

15 Apr

Swatch Presents its Latest Innovation: BIOCERAMIC

A couple of months after Swatch launched their first watch made of bio-sourced plastic in September 2020, the company is now launching their newest innovation called bioceramic.

Swatch’s newest material consists of two-thirds ceramic and one-third bio-sourced plastic, making it resilient and resistant. To introduce the new material, Swatch chose their BIG BOLD watch. With its signature “see-through” Swatch attitude and its architecturally structured case, the BIG BOLD provides plenty of room to admire the bioceramic characteristics. As for the bracelet, glass, and loops of the watch, bio-sourced plastic is used. And by the end of 2021, all important Swatch product lines will further explore the use of bioceramic. We love!

Swatch Presents its Latest Innovation: BIOCERAMIC


Apart from the material, the watch itself looks very timeless and is easy to combine with different outfits. The blue and pink colors make it perfect for your upcoming summer looks. And if you’re not the colorful type, there are always the black, white and grey versions that will blend in perfectly with your outfit of choice.

The BIG BOLD in bioceramic will be available in five colors: black, white, grey, sky-blue, and power-pink. The watch is available right now on Swatch’s website.

Swatch Presents its Latest Innovation: BIOCERAMIC
Swatch Presents its Latest Innovation: BIOCERAMIC
Swatch Presents its Latest Innovation: BIOCERAMIC

Photo credits: Swatch

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