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Tomorrowland Collaborates With adidas and RBFA for Limited LOVE Collection

Tomorrowland is one of those festivals that doesn’t need an introduction or explanation. This year, the festival is celebrating a three-weekend-long edition to make up for some lost years. But music isn’t the only way Tomorrowland is spreading the love. Tomorrowland, adidas, and the Royal Belgian Football Association (RBFA) are releasing a LOVE capsule collection designed to capture the hearts and minds of football and festival fans around the world.

The collection consists of some of adidas’ most iconic pieces, with a bold graphic print and playful LOVE sign-off as common themes. The graphic print is inspired and powered by Tomorrowland’s famous fireworks, an explosion of color, and represents mutual values of diversity, equality, and inclusivity. LOVE, with the Tomorrowland logo as the letter O, is a subtle prompt to remind all to celebrate life and each other more.

You can buy the collection online on the websites of adidas, RBFA, and Tomorrowland and through selected adidas stores and retailers. If you’re lucky enough to attend Tomorrowland this year, you can also buy it at the festival.

Photo credits: TOMORROWLAND

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