The founder of Frankies Bikinis is the American designer and Instagram star Francesca Aiello. She’s known Gigi her whole life and therefore their bond is the inspiration for this collection. During an interview with Vogue, Aiello said, “Who [Gigi] is at her core aligns exactly with who the Frankies girl is and what this brand stands for, so being able to collaborate and work with her in this creative space has been a dream.”
For her part, American supermodel Gigi Hadid said that “creating this collection was so special because there are so many details that we incorporated into each piece that is personal to both my friendship with Frank and my personal life.”