The reasons why the album has been pushed to an unknown date are easy. Riri is not only a singer, but became one of the biggest self-made CEOs in the world and built an empire within these last few years.
Nowadays, it seems like every celeb wants to have their own make up brand or product, but few have as much success as Rihanna’s Fenty Beauty. Launched in 2017, the brand has become a major player in the beauty industry and functions as an example for other companies when it comes to diversity. The brand’s Pro Filt’R Foundation has over 50 shades, and has been praised for including beautiful darker shades that were until then (and still are today) completely ignored by many other brands.
Fenty Beauty has set new standards in the industry and still does with every new product they release on the market. From concealers to highlighters or lipsticks. Every product drew big enthusiasm and helped Fenty Beauty expand.