Better Safe than Sorry
Compared to Westerners, Koreans start with skin care at a much younger age. Their idea of beauty is defined by a good looking, healthy skin while we tend to cover up our flaws without thinking about the cause.
Not taking good care of your skin by sleeping with make up on, drying out your skin, spending too much time in the sun (even with protection) may cause acne, wrinkles and other problems such as hyperpigmentation. In case you still want to look 30 when you’re 30, keeping your skin clean, hydrated and protected is essential.




